Southwestern Law School Los Angeles, CA

News Release

October 15, 2014
Southwestern Law School to Honor Outstanding Members of the Entertainment Law Community

Daniel M. Petrocelli ‘80, Jared Jussim and the late Ed Hookstratten ‘57 to receive awards
at the Donald E. Biederman Entertainment & Media Law Institute Awards Reception

Daniel M. Petrocelli ‘80, Jared Jussim and the late Ed Hookstratten ‘57

As one of the top entertainment law schools in the country, Southwestern will recognize three outstanding attorneys for their contributions to the entertainment and media industries, the legal profession and legal education at the Donald E. Biederman Entertainment & Media Law Institute Awards Reception. Daniel M. Petrocelli ‘80 will receive the award for Outstanding Alumnus in Entertainment and Media Law; Jared Jussim will be recognized as Outstanding Adjunct Professor in Entertainment and Media Law; and the late Ed Hookstratten ‘57 will receive the Donald E. Biederman Legacy Award.

The reception, hosted by the Biederman Institute and Southwestern’s Entertainment and Intellectual Property Alumni Association (SWEIP) will be held on Friday, November 7 from 7 to 10 p.m. at the SLS Hotel in Beverly Hills. Sponsors include O’Melveny & Myers LLP as Marquis Sponsor, Warner Bros. as a Platinum Sponsor, and Gold Sponsors Early Sullivan Wright Gizer & McRae LLP and Howard Kurtzman ’79.

“This year’s slate of honorees is a testament to the superb quality and extraordinary accomplishments of our alumni and our adjunct faculty,” said Professor Steven Krone, Director of the Biederman Institute.  “Dan and Jared have both risen to the highest levels in their professional career while finding time to also contribute mightily to the profession and the community at large, as did Ed before his passing.  We are very proud to have them as members of the Southwestern family.”  

Daniel Petrocelli ‘80 will be honored as Outstanding Alumnus in Entertainment and Media Law for “exceptional accomplishment in the entertainment and media industries and significant contributions to the legal profession, the community and Southwestern.”

A partner in O’Melveny & Myer’s Century City office and Chair of the Business Trial and Litigation practice, Mr. Petrocelli has a national trial practice representing clients in major litigation in a wide variety of areas, including sports, entertainment, intellectual property, unfair competition, business torts, securities, employment law, and criminal defense. Legal 500 ranks him as one of the country’s “Top 10 Trial Lawyers” and selected him as “Trial Lawyer of the Year” in 2014, describing him as an “excellent, excellent trial lawyer” in a “whirlwind year which saw him try a slew of different matters back-to-back across various industries.” Chambers USA also ranks Mr. Petrocelli as a leading lawyer and quotes sources calling him “just brilliant” and “a great trial lawyer” who is “nationally renowned for acting on large-scale, complex litigation.” He has been featured on the cover of Super Lawyers Magazine, in Variety as one of the industry’s “50 Game-Changing Entertainment Attorneys,” and by Law360 as a “Media & Entertainment MVP.” His recent accomplishments include winning a $1 billion jury verdict on behalf of homebuilder Lennar Corp., one of the largest verdicts of 2013, and successfully defending Warner Bros. in a battle over rights to the Superman character. Mr. Petrocelli is a frequent national commentator on trials and other legal issues, as well as a featured speaker on legal issues at business groups, bar and judges associations, and citizens groups. Among his numerous honors and accolades, Mr. Petrocelli, who serves on the Southwestern Board of Trustees, was named as Southwestern’s Alumnus of the Year in 1998 by the Southwestern Alumni Association.

Jared Jussim will be honored as Outstanding Adjunct Professor in Entertainment and Media Law as “a member of the Southwestern adjunct faculty who teaches courses in entertainment, media, sports or intellectual property law and has demonstrated outstanding commitment to teaching and mentoring Southwestern students.” He has taught Copyright Law and Entertainment Law at Southwestern since 2010.

A major figure in the business of entertainment for over four decades, Professor Jussim is the former Executive Vice President, Intellectual Property Department and Deputy General Counsel of Sony Pictures Entertainment Inc. In addition to dealing with a wide variety of complex legal and business challenges of major movie studios, he was also featured on the other side of the camera as an actor in the film “Jerry Maguire.” While at Sony, Professor Jussim specialized in copyrights, trademarks, privacy and publicity rights, defamation, freedom of speech and expression, and government affairs. His experience at Sony Pictures involved all aspects of production, acquisition and distribution of theatrical motion pictures and television programs; mergers and acquisitions; bank financing; real estate; corporate practice and securities regulation; broadcasting; Federal Communication Commission practice; music publishing and recordings; and compliance with the Foreign Corrupt Practices Act, the Adam Walsh Child Protection Act and immigration requirements. Previously, Professor Jussim was associated with the New York law firms of Feldesman & D’Atri and Rein, Mound & Cotton, and was employed by The New York Central Railroad Company.  He has been a featured speaker at programs of the World Intellectual Property Organization, Harvard Law School (where he earned his J.D. degree), Columbia Law School, the Patent and Trademark Office, and numerous other institutions and organizations.

The late Ed Hookstratten ‘57 (1930 – 2014), a Trustee Emeritus of Southwestern, will receive the Donald E. Biederman Legacy Award posthumously, an honor which “recognizes a highly respected member of the bench or bar who upholds the highest standards of ethics and professionalism as a leader in entertainment and media law.”  His son Jon C. Hookstratten, Executive Vice President of Fox Broadcasting Company, will be accepting the award for his late father.

From the early 1960’s up until his retirement in 2010, Mr. Hookstratten was known as a kingmaker to the stars of sports, entertainment and broadcast news. Upon graduation from Southwestern, he cut his teeth working for legendary Los Angeles personal injury attorney Raoul Magana. He got his start in entertainment when a friend asked him to help singer Peggy Lee take care of a traffic citation.  This led to representing Rat Pack member Joey Bishop, Glen Campbell during the run of “The Glen Campbell Goodtime Hour,” Dan Rowan, Dick Martin and writer Paul Keyes during “Laugh-In,” producer Greg Garrison for “The Dean Martin Show,” Johnny Carson for “The Tonight Show,” Tom Smothers  for “The Smothers Brothers Comedy Hour” and a singer named Elvis Presley. In sports, he started by representing his college teammate Bill Sharman as he transitioned to coaching the ABA Utah Stars and then the NBA Los Angeles Lakers. He also represented Los Angeles Rams players Bill Munson, Jack Snow and Bernie Casey. Mr. Hookstratten moved then LA Rams coach George Allen to head coach of the Washington Redskins in what was considered the groundbreaking deal for any coach in professional sports. In 1979, he represented Jack Pardee, Chuck Knox, Dick Vermeil and John McKay as they all switched teams. He then moved to the other side of the table as General Counsel for the Rams during their struggles with the LA Coliseum. Along the way, he also represented Marcus Allen of the Los Angeles Raiders and Laker head coach Pat Riley. Broadcast news and sports turned out to be his real passion. For a period of time in the ‘70s and 80’s, it was hard to find any newscast or sports presentation that did not include a Hookstratten talent such as Tom Brokaw, Jessica Savitch, Tom Snyder, Bryant Gumbel, Dick Stockton, Leslie Visser, Paul Moyer, Ann Martin, Colleen Brown, Merlin Olsen, Don Meredith, Dick Enberg, Pat Haden, Jim Hill, Fred Rogin, Pat Sajak, Vin Scully, and many other less visible talent who he tried to help along the way. Mr. Hookstratten proudly served on the Southwestern Law School Board of Trustees from 1984 to 2005. He received Southwestern’s Distinguished Citizen Award in 1984 and the Alumnus of the Year Award in 1992.

For more information or to order tickets, see or call Southwestern’s Institutional Advancement Office at 213.738.6814. The SLS Hotel is located at 465 S. La Cienega Blvd., West Los Angeles, CA 90048. Individual tickets are $85; sponsor levels include Platinum - $5,000 (10 tickets), Gold - $2,500 (6 tickets), Silver - $1,000 (4 tickets) and Bronze - $500 (2 tickets). Proceeds from the event will support Southwestern’s Entertainment Production Practicum through which Southwestern students under the supervision of faculty provide legal services to independent film producers and other creative artists who would otherwise be financially unable to secure the assistance of a lawyer, and to help strengthen Southwestern’s position as a leader in the field.